October 24, 2007 on 1:15 pm | In Business |

As a marketer, there are different outlets and aspects of the business that many people never fully grasp or explore. In order to grab the attention of potential buyers or a targeted audience, sometimes it takes a bit of flash and excitement to get the juices pumping.

Over the years, there have been quite a few successful publicity stunts that have generated millions of dollars of advertising. In order to harness the power that comes with one postage stamp or the production of a handful of fliers – you may want to take a cue from one of the best - Alan Abel – who delivers an influential audio training session titled “Outrageous Publicity“.

Mr. Alan Abel has gained notoriety with his command to create a nationwide and international buzz within the business world. He has mastered the tricks of the trade that has earned him the nickname of the “World’s Greatest Hoaxer.” All of the publicity stunts that Abel has managed to pull off have been pooled into a documentary regarding his life, titled “Abel Raises Cain.” What is best about the “Outrageous Publicity” audio session is that you will have a chance to learn the secrets that have allowed Abel to work his magic throughout the industry.

You will gain access to insight that will help market and boost the success of your business endeavors. Abel illustrates some of the publicity ideas that landed him and whatever he was backing in the spotlight that has lasted for weeks to months to years at a time. At first, it is hard to believe that small hoaxes can actually turn into a weekly income on top of a year’s stay in a house in San Francisco, but Abel has managed to swing it and tells you how.

The world is filled with uncomplicated ways to attract the curious and pique the interest of potential consumers. With a little creativity, Abel paints the picture on how just the right hoax or publicity stunt can catapult a business without having to deal with the hassle of contacting the media on your own.

Basically, you’re learning from the best, as this man is able to maintain campaigns that last for well over five years in some cases. If the average business owner can gain the same results, the possibilities are endless when it comes to increased profits.

In order to take advantage of the easiest ways to skyrocket in the public’s eye, consider the techniques of Alan Abel, who through this training will teach you his formula for cultivating the ideas that call attention to products and services, as well as provokes positive action. Abel encourages you to think outside of the box in an effort to benefit from the things that are not always easily seen. Who knew that a struggling actress could land years of work from a simple hoax that plastered her face on the front page of numerous newspapers?

By the time you finish, the brainstorming for your business that follows is just the tip of the iceberg. With more than 50 years in the business, Abel is one of the most knowledgeable characters on the subject of manipulating the media to your advantage.

There are plenty of ways to promote without being at the mercy of the media, and interestingly – Abel proves that you don’t have to pay an arm and leg to become a success at it.

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