Author Archives: Shiraz

"Why Do Your Conversions SUCK? Let Me Tell Ya…"

When it comes to copywriting, the one rule of them that’s taught everywhere is to think “WIIFM”, or “what’s in it for me?” In other words, you should go back and read your sales letter or your squeeze page from the mind of the prospect. Don’t just read it to make sure it sounds cool…

"How To Pre-Sell Your Prospects To Triple Your Conversion Rate"

It’s funny how many internet marketers will use the same type of ads, content, and sales funnel for every type of traffic they get. I realized that this will actually hurt your conversion rates if you’re not aware of the “mindset” your prospects have before they visit your site. For instance, in pay-per-click, it’s better…

How To Make MORE During Bad Economic Times

Any time there is a downturn in the economy, there are always great opportunities that rise. There’s an article written by renowned copywriter Clayton Makepeace about the tremendous opportunities that show up during bad times. His article may give you some powerful ideas on building your business to really thrive in today’s conditions. You may…

True or False: Google KNOWS when you're having lunch…?

Perhaps a better questions would be, can you train Google to show up at lunchtime EVERYDAY to your blog so it gets indexed immediately? The answer is a resounding "TRUE". In the new Hypnotic Marketing 2.0 bonus interview, David Ledoux tells how Google indexes his blog posts within hours of him writing, everyday around lunchtime….

The Real Secret To Making Money Online Is NOT In Your Websites…

The secret lies in the most overlooked tool in online marketing, which is also the easiest and least expensive way to help fuel a Hypnotic Marketing campaign. “The real secret to making money online is not in websites”, says Jay Abraham. “It’s in email”. So the question becomes, how do you create and develop your…

A Marketing Tool Strong Enough To Get NFL Head Coaches Fired!

If you haven’t utilized this tool for your marketing yet, then you’re really missing out. NFL Head Coaches BEWARE… The right marketing tool can have a huge impact on your lead generation and sales, but it can also make or break your credibility with your prospects. And if you haven’t heard of Jim Fassel, he…

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